Influencer Marketing is a hybrid of new and old marketing tools. It takes the concept of celebrity endorsement and places it into a modern-day content-driven advertising and marketing effort.
But influencer marketing doesn’t just involve celebrities. On the contrary, it revolves around influencers, many of whom would not consider themselves famous in an offline setting.
One of the biggest mistakes that traditional media makes is finding the difference between actors and internet influencers.
It is also essential to realize it is the influencers who’ve assembled a keen and enthusiastic audience. It is not accidental that these people follow influencers, not the newest.
The audience doesn’t care less about your brand. They only care about the remarks of the influencers. Don’t try and impose principles and business practices onto an influencer.
The audience is there, and they’re able to walk away, taking their followers together.
Contents
WHAT IS INFLUENCER MARKETING ?
Influencer Marketing is part of social media marketing. In Influencer Marketing, brands endorse influencers to promote their products and services on social media platforms.
These Influencers have a huge following and expertise in their particular niches. It is the most popular method of promoting products and services in the current time.
Influencers have a loyal audience that listens to them, so it is easy to promote or market any social media product. And it also increases the chances of generating leads.
TOP INFLUENCERS IN INDIA
After the JIO resolution, India is one of the most active countries on the internet. Currently, India has almost 761 Million substantial Internet users.
So there are so many opportunities for marketers to promote their products and services. Influencer Marketing is the trending marketing method, So here are some of the best Indian influencers.
RANVEER ALLAHBADIA
Ranbir Allahbadia
Ranveer Allahbadia, aka Beer Biceps, is an Indian YouTuber, Social Media Influencer, and Entrepreneur.
He runs his 3 YouTube channels, Beer Biceps, Ranveer Allahbadia, The Ranveer Show Clips. And in the future, he will also shift his content to the regional language.
CARRYMINATI AKA AJEY NAGAR
Ajey Nagar
Of course, you know who CarryMinati is. He is the No. 1 YouTuber in India. His real name is Ajey Nagar.
He has almost 28 Million Subscribers, which is the highest for an individual in India, and it is continuously increasing.
BHUVAN BAM
Bhuvan Bam
Bhuvan Bam has a whole family within him. He has almost 20 Million Subscribers on YouTube.
He is an official brand ambassador of the Indian brand MIVI. Bhuvan Bam is also a Singer, and he also dubbed a character in Deadpool 2, called Bhupinder.
JANNAT ZUBAIR RAHMANI
jannat zubair rahmani
Jannat Zubair Rahmani is an Indian influencer recognized on TikTok, and now she has almost 23 Million followers on her Instagram.
He also worked as a child artist on a Television Show Phulva on Colors TV.
GAURAV TANEJA
Gaurav Taneja
Flying Beast, aka Gaurav Taneja, is one of the most popular YouTubers and Influencers in India. He has almost 4.55 Million Subscribers on his channel, Flying Beast.
He also has his fitness channel called FitMuscle Tv, which has almost 1.82 Million followers, and his other YouTube Channel, Rasbhari Ke Papa, has nearly 1.30 Million followers.
So, this is a brief overview of Influencer Marketing and some of the most popular Indian influencers. Who is your favorite influencer? Tell us.
Thanks all.
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